Zip, zero, zilch, nada, negatory, nothing.
You were told not to click this! Yet, you clicked anyway. Why? Because the title caught your attention. You see, when someone views your content, it isn’t always because of it’s informativeness. What you need is an eye catching title to hold the viewer’s attention. The longer your viewer stops to look at your title, the more likely they are to actually view it. With today’s technology, everyone expects everything to be done NOW. Microwave ovens, cell phones, high-speed Internet; people are in a rush to do everything. The average user will normally skim through and stop when something catches their eye, and click if it seems interesting. Take my title: I tempted you with a “there’s nothing to see here” which caught your interest. You saw it and and you HAD to find out what it was you weren’t supposed to see. I could have titled this peice “Load Of Crap”, and filled six pages with repetitive sentences explaining how much it rains in Britain, and yet people will want to see it because they want to figure out what it is that happens to be a ”Load Of Crap”. So by all means, strange and interesting titles get the viewers!
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